Keyword Density – To Get Your Website Search Engine Successful You’D Better Get This Right

Keyword Density is a very important area if you want to get your website highly ranked in the Search Engines. So, what is Keyword Density and how can it be calculated?

Keyword Density is the ratio between the total number of words contained on a web page and the total number of times a particular keyword is used. It usually varies among Search Engines but it should be in the range of 2-8% for that specific keyword. However, 4-5% works best in this day and age.

Here are some suggestions on how to place your keywords on your website to make your Keyword Density be more favorable for Search Engines:

Place the most important keywords at or near the start of the web page. You should also try to begin your sentences with a keyword as well as have the main keyword in your Title. However, sometimes this isn’t possible, so if the keyword doesn’t flow in the sentence, just add it somewhere else on the webpage. Do not put the same keyword into your web page repeatedly just to increase your Keyword Density or you can be accused of spamming. Your web page and even your website may be rejected and even be banned by the Search Engines for this offence. On the other hand, a Keyword Density that is too low will not lead to high ranking on the Search Engine. If the Keyword Density Ratio isn’t around 5%, don’t worry. The most important thing is to have good, clear content that reads easily and makes sense. Some people actually add extra small paragraphs with added keywords to obtain the proper Ratio. This can be a good thing if it’s good content that they add because Search Engines love new, good content. Avoid using the keyword twice in the same sentence. It usually just makes the sentence very confusing and not free flowing. Remember, there are other, better places on your web page where keywords can be placed to increase your Keyword Density.

Keyword Density is an important parameter for your web page or article. If your’s is too high or even too low, it could have a big effect on getting a high ranking on a Search Engine.

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Sharon Zolna is an author of numerous articles as well as being an instructor of website creation for an online business and other related fields. Please visit her website at: http://www.newwebsiteteacher.com and sign up for frequent tips on creating your own online business website.